OUR COLLECTIONS

Discover Affordable Luxury with South Africa’s #1 Lingerie Shop Destination – Passion HQ

Looking for lingerie that turns heads and makes you feel unstoppable? Welcome to Passion HQ, South Africa’s trusted name in fine lingerie since 2020. We specialize in sourcing the best lace lingerie and sensual styles from top suppliers—so you get the high-end look and feel, without the luxury price tag.

From timeless satin sleepwear to daring lace and mesh designs, our collection is thoughtfully curated to make every woman feel confident, sexy, and empowered. Whether you're after wardrobe staples like elegant black lingerie or want to indulge in our exclusive Luxury Lingerie, Passion HQ has something just for you.

We offer something for every mood—from everyday essentials to statement pieces in seasonal colors. Explore our stunning range of two-piece sets, babydolls, nighties, teddies, and even naughty sets for when you want to turn up the heat.

Shopping for someone special? We understand how personal lingerie can be, and we’re here to help you find the perfect gift. With delicate lace, sheer mesh, and smooth satin styles she’ll adore, Passion HQ makes it easy to choose something unforgettable.

Feel gorgeous. Feel empowered. Shop Passion HQ today—where style meets affordability.

READ MORE

NEW ARRIVALS

From sultry lace to contemporary designs, our new arrivals embodies confidence and elegance. Elevate your intimate style today!

TURN HEADS. FEEL UNSTOPPABLE.

Explore our Trending Best Sellers—a curated collection of lace-detailed and fashion-forward lingerie sets made to celebrate your confidence. Whether you're embracing bold silhouettes or delicate finishes, Passion HQ brings you the perfect balance of sophistication and seduction.

SHOP NOW AND OWN YOUR MOMENT.

SEDUCTIVELY CHIC

Indulge in our latest lingerie arrivals—where provocative lace meets modern elegance. Designed to ignite confidence and captivate the senses, these pieces are made for moments that are anything but ordinary.

EFFORTLESSLY ALLURING

Step into the spotlight with our 2025 bodysuits—a collection of one-piece wonders that sculpt, seduce, and elevate your every move. From sheer lace to bold cut-outs, these designs are made to hug your curves and turn heads.

MAKE A STATEMENT

WHISPERED
IN LACE

Slip into something unforgettable with our sleepwear and babydolls collection—where soft lace, silky textures, and sensual silhouettes invite elegance into every evening. Whether you're unwinding or turning up the heat, these pieces promise to enchant.

YOUR NIGHTS IN LUXURY

SUN-KISSED & SENSATIONAL

Turn heads and flatter every curve with our swimwear collection. Bold cuts and elegant details make these pieces perfect for sun-soaked days.

EMBRACE YOUR SUMMER GLAM

ULTIMATE COMFORT, UNMATCHED STYLE

Discover the perfect balance of luxury, fit, and flair with our collection of stylish bras and panties. Designed to make you feel confident and comfortable, these pieces bring elegance to everyday essentials with exquisite details and flattering silhouettes.

YOUR NEW UNDERWEAR DRAWER

Lingerie Lounge Blog

Your Ultimate Guide to Everything Lingerie